New brand identity for Volkssolidarität Berlin, an organization that brings together a wide range of services—including day care, kindergartens, social counseling, and senior care homes—under one roof.

Building on the existing logo and the established colour scheme, a fresh, contemporary look was developed. The colour palette was expanded to include friendlier, warmer tones.

At the heart of the new identity is a modular system that functions like building-blocks: it enables the organisation to develop new areas independently without compromising visual consistency—whether for print, digital or interior design.

Project in association with JUNI Studio.

Brand Creation, Digital, Print